Why programmatic advertising needs device intelligence

It is now extremely important to make sure that the ads reach the right people at the right time. Device detection is an essential ingredient to make this possible.

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Download the new whitepaper to get a better understanding of:


How device detection fits in the programmatic advertising industry


What are typical use cases for device data in the DSP and SSP environment


What makes a device detection solution a good fit for an ad tech platform


What typical issues in the ad tech sector can be solved with device data