The Definitive Guide to Device Targeting for AdTech Platforms

Updated in February 2024

With the continued growth in device diversity, it's more important than ever for AdTech players to consider device targeting as part of the mobile advertising opportunity. Download our free eBook to learn more.


What's inside:

Learn 6 methods

8 ways to implement device level targeting


How device intelligence is used effectively in the AdTech space

Real Time Bidding

An overview of the Real Time Bidding (RTB) ecosystem


The continued impact of Google’s User-Agent Client Hints initiative